About Business
Conveniently located in Boulder, CO, Flatirons Subaru has established a strong presence in the Car Repair market. They have specialized expertise in Auto repair shop, Auto parts store, Subaru dealer, making them a top-choice Car Repair specialist in Boulder. Backed by 3711 satisfied customers, they currently hold a prestigious 4.8/5 star status on our platform. They take pride in serving the diverse needs of Boulder, CO residents, offering personalized Car Repair solutions that make a difference. Whether it's a routine check or a complex Car Repair task, Flatirons Subaru is the go-to destination for quality and service in Boulder, CO.
Google Reviews
misti drager

★
☆☆☆☆
a month ago
ZERO stars for Flatirons Subaru, Devon in sales and the sales manager from 1/31. I think his name was Jason. I made an appointment to test drive a used vehicle and was told at the time of booking the appointment to please let them know if I could not make it. I arrived on time. After giving Devon my proof of insurance and license, it took him nearly 30 minutes to bring the car to the front. He said the fob was dead so he had to put a new battery in it. When we went to test drive the vehicle, it wouldn’t start. I told him I did not want that car and it was a waste of my time after driving 30 minutes to test drive this car. Devon’s response was, “SAME”. This was a highly unprofessional remark and he should be reprimanded for it. How can it possibly be a waste of his time if this is his job? A training sales person was also with us and witnessed this remark. They should have checked the car to make sure it would start well before my appointment. If they had done this, they should have contacted me and told me in advance this car was not operational. Then I called the sales manager after I left. He said if I had waited 8 more minutes, he had a new battery in it. So he’s blaming me, saying it’s my fault for not waiting after all that. He should be reprimanded for even implying it’s my fault. If they would have been up front from the start, things would have been different. I hope they learn a valuable lesson, or their used car sales will continue to fall. Upper management at Subaru will be hearing from me directly.
Chris Freeman

★★★★★
5 months ago
Our buying experience at Flatirons Subaru was fantastic. Our sales rep, Shane, was knowledgeable about the SUV we were looking at. He quickly put together a great deal on the vehicle when we were ready to proceed with a purchase. The buying process was straightforward and without pressure. After we completed the purchase paperwork, Shane provided a thorough demonstration of the vehicle features and infotainment settings. We also received a nice walkthrough of the facility, including the service department. I've purchased more than a few vehicles in my life, and this experience at Flatirons Subaru has been one of the best. More dealerships should provide this level of buying experience.
Josh Cluff

★★★★★
3 months ago
Just purchased a new Outback from Flatirons Subaru. I was able to negotiate a fair price, put a deposit down and have them hold the car for me until the weekend. It has been years since I considered buy a car from a dealer. When researching how to get a better deal on buying a new car, so many reviews from people and their car buying experiences had me completely nervous about buying a car from a dealer due to the bad experiences that many people have had. I was waiting to be lied to at every possible opportunity as well as manipulated and pushed into buying a car I didn’t want or an upgraded I didn’t need. I was pleasantly surprised and actually enjoyed the new car buying experience. My salesman was Devon Grady. He was very helpful in getting me the car I wanted at a price that I was happy with and in making the whole process seamless. James Wells was the finance guy. Both James and Devon were great offering me upgrades without being pushy. It has been years since I have purchased a car from a dealer and I have hated doing so due to the high pressure, manipulation and excessive charges. Flatiron was good to me and I will definitely use them again for my future Subaru purchases even though they are a 6 hour round trip drive from my house. The drive is worth it to make the car buying experience very low stress as well as having the feeling of being treated right during the whole process. I will also add that the dealership is super clean and had some nice amenities like free sodas along with a fancy coffee machine (I don’t drink coffee but it had like 9 options of things it could make for ya) as well as some muffins. All just extra little touches to make ya feel like they really values and appreciate your business. Thanks Flatiron Subaru and a big thanks to Devon and James too
Lisa Barnes

★★★★★
7 months ago
I had an amazing experience buying my very first new car at Flatirons Subaru, and I can’t thank my salesperson, Serverine, enough! From start to finish, she was friendly, knowledgeable, and incredibly supportive—everything you’d hope for, especially as a first-time new car buyer. Serverine took the time to listen to all my concerns and needs and made me feel comfortable and confident every step of the way. She was never pushy, always personable, and made the whole process smooth and even enjoyable. Her genuine kindness and expertise truly set the bar for what great service should be. Thank you, Serverine, James and Flatirons Subaru, for making this such a memorable and positive experience! I love my Crosstreck and am happy to be a part of the Subaru family ✨💙
Sandy Boh

★★★★★
a month ago
Just wanted to give a shout out to Josh Herbert and James in finance for helping me last week. Incredible service and genuinely kind and helpful! One of the easiest car purchases I've ever made! I've purchased the last 8-10 vehicles at another dealership in the past, so this was my first time at Flatirons Subaru. It was overall amazing!
Kyna Glover

★★★★★
6 months ago
What a great day buying a new car! Josh Herbert was fabulous! He listened to what I wanted, respected our price range, and let us work our way through a number of test drives and options. We never felt pressured or hurried. My husband was with me, but the car was for me, and Josh directed his attention to me which was so appreciated. The entire staff at Flatirons Subaru was welcoming and on the walkthrough to see the service department congratulated us on our new car. THIS is how customers should feel buying a car!
Siddharth Pant

★★★★★
7 months ago
We had the pleasure of working with Shane, and the entire experience was outstanding. From our very first test drive to signing the final paperwork and driving off in our new car, he guided us through every step with patience and clarity. He explained everything thoroughly, making the process simple and stress-free. Thanks to him, buying our car became a truly memorable experience!
Mallary Becker

★★★★★
8 months ago
I was able to take advantage of a great deal on a new Subaru Solterra thank to Flatirons Subaru. As someone who works in the auto industry, I have a lot of expectations about the car buying experience and I felt this checked all the boxes. Miles worked with me on my trade in and negotiated a lease package that worked with my budget and included some add ons that would be beneficial to the life and health of the vehicle as i'm new to the Subaru brand. I thought it was admirable that he worked in the service drive ahead of becoming a salesperson, shows that this dealership is probably a good place to work! I would recommend this dealership to a family or friend.
Ann Marie Alexander

★★★★★
a month ago
I had an absolutely wonderful experience working with Jens Larsen at Flatirons Subaru. He Is very knowledgeable, accommodating, and very, very easy to work with. He made himself available for any questions and concerns and at the same time, not in the least bit pushy, which is greatly appreciated! I highly recommend him and Flatirons Subaru. I am loving my new Crosstrek!
Dana Van Daele - Deal

★★★★★
2 months ago
Shane was great! Love Flatirons Subaru! First time buying a car here, and Shane made the experience so easy, and quick! I love my new car. The service department is also the best. Been servicing my Subaru’s here for almost 7 years. Wouldn’t go anywhere else!
Darcy Nelson

★★★★★
6 months ago
Sam was amazing to work with selecting Amy first new vehicle. She worked with us to make sure we got exactly the features we needed at the best available rate without pressure to buy a model that offered more than what I needed. If you’d like to work with a low pressure, organized female sales person, ask for Sam!
Autumn Eubanks

★★★★★
a month ago
Absolutely the best place to take your Subaru for maintenance or any work needing done. I had a complex situation involving different entities (warranty companies, Subaru corporate, etc) and Flatiron Subaru made the process run very smoothly. I was well taken care of here and the team went above and beyond for my needs. The inspections are very thorough and they keep you informed through the whole process. The entire time our car was in the shop, Subaru let us use a loaner that we had for a few weeks at no cost to us. Thanks Flatirons Subaru!!
Al White

★★★★★
7 months ago
Devon Grady was fantastic from start to finish—patient, knowledgeable, and thoughtful in addressing all our questions. He even pointed out things we hadn’t considered, which made the process smooth and stress-free. Flatirons Subaru and the entire team took excellent care of us. We’re thrilled with our new Crosstrek—thank you!
Kim Lucero

★★★★★
2 months ago
The best thing about our experience was that we never felt pressured to buy, even after two visits to the dealership. Shane was our salesperson and he was very friendly, courteous, and helpful throughout the whole process. James, the finance person, was also very friendly and helpful. Overall, I had a very pleasant and positive experience buying my first Subaru at Flat Irons.
Fehim Hasecic

★
☆☆☆☆
2 months ago
Took my car for a quote to possibly get work done (to inspect the engine and quote me for possible head gasket replacement), came back and picked up the car few days in coolant starts spraying on the engine. After inspecting it there was a crack on the top of the radiator where the coolant comes in. The neck was cracked too, it looked like hose was removed (it came off so easy it was a tell tale sign that had been touched). Took the car back to the dealership and stated that I think the technicians cracked the radiator. Service person said that’s not possible. Surprising thing was they didn’t even have a record of me being there 10 days prior. In the end it’s my word against theirs, maybe this is coincidence or maybe not but definitely left me wondering.
Rebecca Elliot

★★★★★
2 months ago
Been taking my 2011 Outback here for service for years and it’s ALWAYS a good experience!! Today Kael was especially helpful and offered great customer service. My Subaru is running well with over 205,000 miles on it!
Beth Rayner

★★★★★
Edited 4 months ago
We recently purchased a used Toyota from this dealership, and the entire experience was excellent from start to finish. Our salesperson, Devon G., was outstanding. He treated us with respect, listened to what we needed, and never once made us feel pressured. He was knowledgeable, honest, and made sure we understood everything about the car before moving forward. The process was smooth, the pricing was fair, and the customer service was great. We drove away feeling confident and happy with our purchase. I highly recommend this dealership and especially Devon G. if you’re looking for a reliable and stress-free car-buying experience!
Jessica Garcia

★★★★★
3 weeks ago
I had an excellent experience purchasing my used vehicle from Flatirons Subaru. I was helped by Doug M. (with support from Brandon S.) - both were so easy going and friendly. They made the process seem straightforward and I felt like I was taken care of the whole way. Super excited for my new car!
Michele Leschova

★★★★★
2 months ago
My daughter and I recently went to Flatirons so she could buy her first car. Devon Grady was very helpful informative and patient, helping us through the entire process. My daughter drove off the lot that day with a used Crosstrek and she is thrilled. I cannot recommend Flatirons Subaru enough.
Matthew Martin

★★★★★
4 months ago
This was the third dealership I had gone to, and definitely had the best experience. At the other dealerships I felt I was being treated like a child (I’m 23) and the sales people didn’t think I would purchase anything, so they didn’t take me seriously. However, at flatirons, I walked in and was immediately greeted and with a salesperson within only a couple minutes. Samantha, was the one who helped me out! I came in looking for a Crosstrek Wilderness but wasn’t sure which color, she showed me my options, and even though they didn’t have the particular color I wanted, she was able to get it transferred from another dealership. She answered all my questions and didn’t make me feel rushed with making a decision, and was very attentive to me and my family who was with me! Samantha made sure to go through all the details of the paperwork which made it easy to understand, along with all the details of the car, as well as taking me around the dealership to show me where everything is and where to go for service and parts. The other guys in service were very enthusiastic about my new car, and made me feel comfortable with doing business with them, even years down the road. Out of all the vehicles I’ve bought and looked at, Samantha has been the best and most “non pushy” salesperson I’ve encountered. I don’t think there’s a bad experience that came out of this car buying process, and I am VERY happy with my new Crosstrek Wilderness! Thanks a lot for your help, Samantha!
